The prince has long been a prominent figure in green industry and regularly speaks out about the long-term impact of climate change and the need for us to take decisive action to reduce effects. In the past, he has voiced his opinions, ranging from sustainable fisheries to sustainable development, and helped raise awareness.
Just this week, the prince commented that the British countryside is as important as the country's cathedrals.
The prince has promoted environmental awareness since the early 1980s and developed an interest in organic farming. This led to the launch of his own organic and sustainable brand, Duchy Originals.
In 2007, his annual accounts contained details of his own carbon footprint, as well as targets for reducing his household's emissions. He has since encouraged businesses to take action on climate chance and reduce their emissions.
He has also been vocal about the need to leave a hospitable environment for future generations, and criticised those who are sceptical about or denied man made global warming.
To celebrate his birthday, the prince guest edited an issue of Country Life and used the magazine to draw attention to environmental and farming issues, indicating that he will continue to be an advocate for focusing on the long-term.
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